The West Bay Beaches and Al Safliya Island Development

Qatar is all set to launch a bold new chapter in sustainable tourism with the transformation of five West Bay beachfront plots and the iconic Al Safliya Island. Developed through a Public-Private Partnership (PPP), this project invites global and regional developers to help shape the future of seaside experiences in Qatar.

From family-friendly beaches and luxury beach clubs to resorts, dining, and vibrant nightlife, this mixed-use development aims to offer something for every visitor – bringing the city’s coast to life, day and night.

A visionary new project redefining coastal leisure in Doha

Stay tuned as we embark on one of the most exciting tourism developments in the region.
More details will be shared following our upcoming press conference, but here is a taste of what to expect:

  • Investment opportunities in Qatar’s tourism sector, including waterfront infrastructure
  • Distinct beachfront destinations along West Bay
  • An elevated leisure and lifestyle offering on Al Safliya Island
  • Luxury beach clubs, family spaces, hospitality, dining and recreation
  • Seamless connections between the city and island, including water taxis and shuttle services
  • Fully inclusive design with accessibility for all

Designed with purpose

This project will be developed around nine key principles to ensure it meets the highest standards of tourism development, customer experience and sustainability.

  • Tourism Strategy: Design should align with the Tourism Strategy, e.g., by matching offerings with demand spaces and target markets.
  • Regulations and requirements: All necessary regulations must be integrated, e.g., all development on Al Safliya Island needs to face the city.
  • Differentiated beach offering: The beach developments should accommodate all population segments, from low-budget beaches to luxury clubs
  • Market Differentiation (Al Safliya): Distinct propositions on Al Safliya Island e.g., nightlife, resorts, and water activities catering families and adults alike.
  • Connectivity: Efficient connectivity between WBB and Al Safliya e.g., through adequate networks, shuttle services, water taxis, etc.
  • Accessibility: The design needs to ensure accessibility for everyone, e.g., holistic framework to cater for needs of differently abled people.
  • Customer experience: The development area design must prioritize customer-centricity to guarantee satisfaction throughout the entire customer journey
  • Culture and heritage: The asset design should integrate Qatari culture and heritage, e.g., through art elements, monuments and architecture.
  • Sustainability: Development should emphasize environmental sustainability, e.g., through the adoption of green building principles

A Private Sector Invitation

Qatar Tourism, in collaboration with Ashghal and other stakeholders, will issue an international DBFOMT (Design, Build, Finance, Operate, Maintain & Transfer) tender. Developers with a proven track record in world-class hospitality and leisure projects are encouraged to express their interest.

This project supports the Qatar National Vision 2030, enabling the private sector to drive innovation and growth in tourism. The PPP model ensures high-quality delivery, faster timelines, and better value through risk-sharing and operational efficiency.

Expression of Interest (EOI)

Full EOI details will be shared soon, where interested parties will be invited to demonstrate:

  • International and regional project experience
  • Strong financial capacity
  • Operational and design excellence
  • Commitment to sustainability and community impact

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The West Bay Beaches and Al Safliya Island Development