Qatar Tourism has launched the Arabic version of its immersive “Visit Qatar” mobile application, which offers users a handy guide to the country’s offerings. The new release furthermore introduces an integrated calendar of events, which allows users to explore events around Qatar and save them in a personal folder. This part of the entity’s wider digital transformation strategy, which employs an innovative approach and utilizes cutting edge technology to develop its digital platforms and establish itself as an industry leader.
This first-of-its-kind app uses cloud-based Adobe Experience Manager capabilities which use data to tailor experiences to users. Designed as a user-centric digital travel companion, the app is now available in Arabic as well as English, allowing those in and out of the country to explore Qatar’s diverse offerings including its heritage sites, adventure, retail, and rich culinary scene, in addition to the events that will be taking place in the country.
The app offers 360-degree views of iconic sites around the country, allowing users to immerse themselves in a neighbourhood or view a site from the comfort of their own home. Users can use the map assistant to plan their stay, and enjoy personalised recommendations based on their preferences.
Berthold Trenkel from Qatar Tourism commented: “The newly launched Arabic version of the Visit Qatar mobile app is an exciting addition to Qatar Tourism’s growing digital platforms. Whether resident in Qatar or considering it for a break, the VQ app offers a taste of the destination, with personalisation services, 360 views and an integrated events calendar. Qatar Tourism continues to collaborate with stakeholders to enhance the tourism experience in Qatar through utilizing the latest technology, and offering innovative, inspired content to our audiences.”
The app is available free-of-charge for both Apple and Android users. It can be downloaded by clicking here for iOS via the App Store, and here for Android via Google Play.
For more information on the Visit Qatar Mobile App please visit www.visitqatar.qa or download the application.
For media-related inquiries, please contact Qatar Tourism’s Press Office on:
+974 3392 4466 | pressoffice@visitqatar.qa
About Qatar Tourism
Qatar Tourism’s mission is to establish Qatar as a place where cultural authenticity meets modernity, and where people of the world come together to experience unique offerings in culture, sports, business and family entertainment, rooted in Service Excellence. Qatar Tourism will regulate and develop the tourism industry, encouraging investment from the private sector. It will set the national strategy for the tourism sector, reviewing it periodically and overseeing its implementation, with the aim of diversifying tourism offerings in the country and increasing visitor spend. Through our network of international offices in priority markets, and cutting-edge digital platforms, Qatar Tourism is expanding Qatar’s presence globally and enhancing the tourism sector.
Web: www.visitqatar.qa
Twitter: @NTC_Qatar
LinkedIn: Qatar Tourism
