The pavilion showcases 20 exhibitors representing Qatar’s hospitality and other tourism sectors
On 6 March 2019, H.E. Akbar Al Baker, Secretary-General Qatar National Tourism Council (QNTC) and GCEO of Qatar Airways inaugurated the Qatar Pavilion at ITB Berlin in presence of H.E. Sheikh Saoud bin Abdulrahman Al-Thani, the Ambassador of the State of Qatar to the Federal Republic of Germany. ITB is the world’s leading trade show taking place in German capital from 6-10 March 2019.
The Qatar pavilion in ITB Berlin is spread over 222 sqm² and has representation from QNTC and its 20 co-exhibitors including leading hotels, local tour operators and other tourism service providers showcasing the country’s expanding tourism and hospitality options. These include: National Museum of Qatar, Qatar Rail, IAAF World Championships in Athletics 2019, and Supreme Committee for Delivery & Legacy updating visitors about the 2022 FIFA World Cup Qatar™.
Established in 1966, ITB Berlin has has established itself as the guidance system of the global travel industry and is today a leading business platform for global touristic offers with 10,000 exhibitors from over 180 countries in 6 continents showcasing their tourism products to around 160,000 visitors.
The delegation’s participation comes as part of QNTC’s efforts to shed light on Qatar’s unique authentic experiences to promote the country as a tourism destination among travel professionals and tourism industry leaders in Germany.
For further information, please contact QNTC’s Press Office on:
+974 4499 7882 or +974 3392 4466 | pressoffice@visitqatar.qa
About Qatar National Tourism Council (QNTC)
Qatar National Tourism Council’s mission is to firmly establish Qatar on the global map as a place where cultural authenticity meets modernity, and where people of the world come together to experience unique offerings in culture, sports, business and family entertainment.
QNTC’s work is guided by the Qatar National Tourism Sector Strategy (QNTSS), which seeks to diversify the country’s tourism offering and increase the sector’s contribution to Qatar’s economy by 2030. In 2017, the Next Chapter of QNTSS was launched, charting the next five years (2018-2023) of the tourism sector’s growth.
In 2018, QNTC launched a global destination campaign under the tagline 'Qatar, Qurated for you.' Curating requires professional or expert knowledge to select, organise and present unique experiences. As such, the Qurated campaign plays on the word's definition and the destination brand's iconic Q to underscore the country's focus on delivering tailored visitor-centric experiences.
Since launching QNTSS, Qatar has welcomed over 12 million visitors. The economic impact of the tourism sector in Qatar is becoming increasingly visible with 2017 estimates showing a total (direct and indirect) contribution to Qatar’s GDP of 6.6%. www.visitqatar.qa